Interview with Brigette Romanek, Founder and Principal Designer of Romanek Design Studio
Hosted by Nancy Twine
Brigette Romanek: Designing with Passion and Empowering Innovation
Brigette Romanek, the creative force behind Romanek Design Studio, turned her passion into a thriving career, establishing herself as a go-to interior designer in Hollywood. Though she had no formal training, Brigette’s knack for blending functionality with luxury attracted an elite clientele, including A-list celebrities like Gwyneth Paltrow and Beyoncé.
Key insights from Nancy’s conversation with Brigette
As a guest on the Makers Mindset podcast, Brigette talked about how she turned her love of design into a thriving business and her philosophy on creating spaces. Here are some of her insights:
1. Embrace your passion
If you love your work, you’ll have a deeper, more intuitive, and heartfelt connection to your work, which can transcend the need for formal credentials.
“I never thought about training formally. It’s not a prerequisite… It’s about passion and love for what you’re doing, most importantly.”
Takeaway: If you let your passion guide your career, it won’t just be more fulfilling to you—your clients will likely resonate with it deeply as well.
2. Build a supportive team
Find people who understand your vision, but have specialized skills that can help bring that vision to life.
“I make sure that my core people are fantastic at what they’re doing… And that allows me to really do what I do best. And it allows them to do what they do best and what they love to do.”
Takeaway: You don’t have to be great at every part of your business. But make sure your team of specialists is aligned with your vision—that way, you’ll be more productive.
3. Focus on your consumer
Do the work to deeply understand your consumer and strive to not only meet functional requirements, but their desires and preferences.
“When I walk away, I want my clients to really feel like they are supported in their homes.”
Takeaway: Center your work around customer feedback—you’ll stay relevant and generate loyalty in a competitive market.
4. Align your creativity with business goals
Maintaining your artistic vision while strategically growing a business can feel like a challenge. Stay focused on the business goals even in the idea stage. As you scale, use your team to help you manage your creative resources.
“You have to be mindful about how many you take, the scale of the project, the amount of people that will work on the project. So all of these things are constantly being processed and thought about before you can even move forward with taking a call.”
Takeaway: Let your goals be a guide for your creative spirit, and as you grow, build your supportive team with creativity in mind.
Brigette Romanek’s story is a blueprint for building a sustainable business in a competitive field without losing your creative spark or passion for the job. Stay true to your vision, be decisive in your actions, and assemble a team that shares your vision and can help you scale. If you do, you can thrive both as a brand and as an artist.